Title: The Happiness Project
Type of work: Facilitation & Ideation Tool
Date: Dec 2018
Extent of the project: 3 weeks

Role: Art Director, Researcher, Concept Development, illustrator

The Happiness Project is designed to spread awareness in transgenerational groups about the importance of age inclusiveness.

The project aims to spark conversation about the impact of the senior growing world population in the forthcoming years. Societies, organizations, and governments need to shift their mindset, and therefore their policies, to be age inclusive at the core of their purpose. In order to better support and integrate the elderly, and create opportunities for them, we will need to begin with developing empathy.

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